Let’s face the truth, the traditional model of collaboration between a client and a software house often falls short in delivering the expected results. This model, rooted in transactional relationships, fixed scopes, and rigid timelines, tends to focus more on the delivery of isolated tasks rather than creating value for users.
Over the past years, a number of Software Houses have emerged on the market, creating a classic collaborative model based on code development, fulfilment of commissioned tasks and typical subcontracting. The market was doing quite well in this way, new start-ups emerged, new Software Houses were created. The money kept flowing and everyone was (seemingly) happy.
But, the days when there was a huge influx of money in IT are over. Investors are not showering dollars on every startup that wants to be the next Uber. Because the next Uber simply won't happen anymore. The market is already much more saturated and the expectations of the end-users are growing.
This situation acts as a lens accurately demonstrating the inefficiencies of the traditional model of collaboration between a client and a software house. And here are its greatest sins:
The Illusion of Control and Fixed-Price Projects
At the heart of the traditional software house model is the fixed-price contract, which is supposed to provide clarity, predictability, and control. Clients believe that by defining the project’s scope and cost upfront, they eliminate risk and ensure timely delivery. Unfortunately, this approach often has the opposite effect.
Fixed-price contracts encourage rigidity, where both the client and the software house are bound to a predetermined scope. As development progresses, new insights often emerge—about user needs, market conditions, or technological opportunities. Yet, with the rigid framework of a fixed-price model, making necessary adjustments becomes difficult or costly. This inflexibility hampers innovation and can lead to a product that is out of touch with real-world needs by the time it’s delivered.
Additionally, this illusion of control can shift the focus away from true collaboration and problem-solving. The relationship becomes more about fulfilling a checklist rather than delivering the best possible solution. As a result, the software house focuses on completing the project within the predefined constraints rather than exploring ways to add real value.
The Fragmented Responsibility Trap
One of the most significant inefficiencies in the traditional model is the fragmentation of responsibility. In many cases, the client maintains ownership of the overall strategy, and the software house is brought in solely to execute specific tasks. This divide between strategy and execution creates gaps in communication, leading to misunderstandings, delays, and suboptimal outcomes.
Clients often expect a software house to deliver a fully functioning product without being fully involved in the day-to-day decisions or technical complexities. However, without deep collaboration, the software house may not have the full context to make informed decisions, and the client might miss critical opportunities to guide the project in the right direction.
The lack of shared ownership also creates a misalignment in incentives. While the software house aims to complete the project on time and within budget, the client’s success hinges on the long-term performance and adaptability of the software. When the two parties don’t share accountability, it’s easy for the final product to meet the contractual obligations without truly satisfying the client’s business needs.
The Problems with Task-Based Collaboration
Traditional software house relationships are typically built around task-based collaboration. In this setup, the client provides a list of tasks or features to be developed, and the software house executes them. While this model might seem efficient at first glance, it fails to account for the complexities and unpredictabilities of software development.
The focus on individual tasks often leads to a loss of the bigger picture. When development is centered on completing a specific feature, it’s easy to overlook how that feature fits into the broader product or business strategy. This narrow focus can result in a disjointed product that doesn’t align with the client’s overall vision or meet the user’s true needs.
Additionally, task-based collaboration stifles the innovative potential of the software house. With little room to propose new ideas or challenge the client’s assumptions, the team becomes a mere executor rather than a proactive partner capable of delivering strategic insights.
A More Effective Approach—True Partnership
So, how can companies and software houses overcome these inefficiencies? The answer lies in fostering a true partnership rather than relying on the transactional, task-based relationships of the past. In this model, the focus shifts from executing predefined tasks to co-creating value.
- Agile and Adaptive Contracts: Instead of relying on fixed-price contracts that limit flexibility, businesses can adopt agile approaches with room for iterative development. Agile models emphasize regular communication, short feedback loops, and the ability to pivot as new information emerges. This way, both the client and software house are empowered to adjust the project as needed, ensuring that the final product is always aligned with real-world requirements.
- Shared Ownership and Accountability: By blurring the lines between client and software house, both parties can share ownership of the project’s success. This means involving the software house in strategic discussions, ensuring they understand the broader business context, and creating a shared sense of responsibility for the final outcome.
- Outcome-Oriented Collaboration: Shifting from a task-based model to an outcome-oriented one allows the software house to focus on delivering tangible business results rather than simply completing tasks. This approach fosters innovation, as the development team is free to explore different solutions and propose new ideas that will drive real value for the client.
- Continuous Feedback and Iteration: Modern software development thrives on continuous feedback. Regular check-ins, open communication, and iterative improvements ensure that the project remains on track and that any issues are addressed early. This approach fosters a more dynamic and adaptable working relationship, leading to better outcomes for both parties.
The Future of Software House Collaboration
The traditional model of collaborating with a software house is increasingly outdated and inefficient. By shifting towards a more collaborative, outcome-focused model, businesses can unlock the full potential of their partnership with software houses. Through agile contracts, shared accountability, and a commitment to continuous iteration, both the client and the software house can work together to deliver innovative, high-quality solutions that drive real business value.
If you would like to find out more about this collaborative approach, contact us. We have been working in this way for a long time and we can definitely support you.
